Google launched Google Play Partner Program for Games Program

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At its Games Developer Summit this morning, Google unveiled a number of Play Store updates. To begin, Google has announced a new “Google Play Partner Program for Games” to offer additional resources to some of the major Google Play developers and studios. Participants must have “annual consumer spending on games of more than $5 million.”

Improved Google Play business support and speedier releases due to a priority publication queue are two of the program’s main advantages. Pre-launch features like as pre-registration testing, access codes, and shop listing trials are also included for pre-registration campaigns. Pre-registration campaigns Additional security safeguards include automatic clearance for Play Integrity API usage as part of the program’s security package. Early access invites and more are included. Not all Google Play game makers will be able to participate in the company’s new scheme.

“Play as you download” will soon be available to all Android 12 users, Google has said. A minimal download allows gamers to begin playing right away while the rest of the game’s components are being downloaded. Google Play analyses crowdsourcing first-play experience filesystem access patterns and automatically selects content to improve. Last year, the beta version of the functionality was released to the public. Google didn’t reveal any other details regarding the debut date.

It was also disclosed that the Google Play Games for PC Beta was being rolled out in a limited number of markets as of January this year. According to Google, a “high-quality catalog” of Google Play games may be played on a Windows PC running the standalone program. Gaming on tablets, foldable, and Chromebooks is increasing, and Android app consumption on Chromebooks has increased by 50% year-over-year, mostly driven by games.

Updated Android Game Development Extension enables debugging between Android Studio and Microsoft’s integrated development environment Visual Studio, which is based on the Windows operating system. A new Memory Advice API from the firm has been released to enable developers better understand and identify how near a device is to a memory kill. Google has also released the Android GPU Inspector Frame Profiler to assist developers to get better frame rates and battery life.

The business also disclosed that it just debuted Strategic Advice in Console, which gives a simple tool for developers to analyze how well their game is earning and identify ways to expand income. Developers using Google Play or Android utilize Google Console to publish and track their apps’ progress.

When Greg Hartrell, the product director of games for Play/Android at Google, spoke to developers at their Google for Games Developer Summit, “we shared how teams across Google are continuing to build the next generation of services, tools, and features to help you create and monetize high-quality experiences,” said Hartrell, in a statement. “We aim to support you across the game creation lifecycle, by making it easier to produce high-quality games and distribute these fantastic experiences to rising audiences and devices,” he says.

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