The new “Basic with Ads plan adds four to five minutes worth of advertisements per hour of watching. Netflix has launched its new plan for subscriptions to 12 markets.
Netflix’s new ad-based subscription plans go live on November. 3 at $6.99 per month. That’s 3 percent less than the streaming service’s most affordable plans that are ad-free.
Netflix is calling the ad-based level “Basic with Ads.” It’ll be joining Netflix’s other three plans for service including it’s the $9.99-per-month Basic plan as well as the $15.49 Standard plan as well as the $19.99 Premium plan, all of which saw the price increase in January.
Netflix says(Opens in the brand new tab) this new advertising-related plan provides all the features available on Basic plan. Basic plan, but customers will be subject to the “average of 4 to 5 minutes of ads per hour.” Netflix added: “At launch, ads will be 15 or 30 seconds in length, which will play before and during shows and films.”
Additionally, “a limited number of movies and TV shows won’t be available due to licensing restrictions,” the company added. It is also not possible to download the Basic plan with ads. eliminates the possibility of downloading films and TV shows to watch offline.
However the company is enhancing the video content on both Basic with Ads and the Basic with Ads as well as Basic plan Basic plan to “720p/HD” video quality, an upgrade from the standard 480p Standard Definition.
Netflix is introducing an advertising-based plan to draw more paid users and to generate more revenue even though its growth has been slow. In the meantime, Netflix is also preparing to take action against password sharing users.
Basic with Ads plan Basic with Ads plan costs the same as Hulu’s ads-supported plan. It will also compete against Disney+, which is also working(Opens in a new tab) with its own ad-based tier , which is scheduled to debut in December. $7.99 each month.
“We’re confident that with Netflix starting at $6.99 a month, we now have a price and plan for every fan,” the streaming company said. “While it’s still very early days, we’re pleased with the interest from both consumers and the advertising community — and couldn’t be more excited about what’s ahead.”
Netflix’s new ad-based tier will be available in the US as well as 11 other countries that include Canada, Mexico UK, Mexico, and Canada. Anyone who is interested can to join basic with ads Basic With Ads package beginning on November. 3, at 9:00 a.m. PST on Netflix.com.
