As a result of Blockchain, a wide range of new possibilities have emerged that might have a profound impact on the future of humanity and the globe. Allure is evident in applications such as cryptocurrency and NFTs; metaverse and Web3; and Web3. In India, Flipkart, the largest e-commerce company, has created a new section to investigate blockchain-powered venues.
Flipkart Labs, a new in-house effort to spur innovation, will “analyze, create, and learn” from the latest e-commerce technology. There will be a strong emphasis on Web3 and Metaverse commerce this year, at least. “NFT-related use cases, Virtual Immersive Stores, Play to Earn, and other Blockchain use-cases” are listed as Flipkart’s emphasis areas.
Flipkart’s major goal is to revolutionize e-commerce by utilizing cutting-edge technologies that are rapidly attracting widespread attention throughout the world. Flipkart Labs will “redefine e-commerce” and “improve the purchasing experience” for its consumers, the business said in a blog post announcing the news. It will accomplish this by fostering innovative thinking and providing game-changing solutions to the industry as a whole.
According to Flipkart Labs’ operational location in India, it will be based in Bengaluru. Located under Flipkart’s Product Strategy & Deployment (PSD) division, it will collaborate with the best and brightest minds in this field. Outside of the firm, it will investigate possible cooperation with other brands and merchants, as well as startups and engineers
Flipkart has a predetermined plan in place for experimenting with these new technologies. If anything, it appears to be avoiding a new NFT series or a brand-new metaverse, as seen by its publication. With Flipkart Labs, it aims to develop these technologies around its core e-commerce business. This might ultimately lead to real-world applications such as virtual stores, which would provide customers with an immersive shopping experience.
To further grasp this, picture going shopping in a virtual environment. Choose the products you want to buy after viewing them in 3D, and then place your order with those in the metaverse. Flipkart may then ship the order to your physical location. There may be more uses for NFTs, Play to Earn, and other Blockchain-related ideas that may be explored.
It’s also possible that Flipkart Labs would focus on customer experience, logistics and supply chain innovation. As part of this initiative, Flipkart Camera will be used to create 3D and augmented reality immersive shopping experiences.
